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- [Part 2] How Joshua made 1k+ followers in the blink of an eye
[Part 2] How Joshua made 1k+ followers in the blink of an eye
From a "nobody" to viral... storyteller?
Hey amorteurs,
Time to continue where we left off. Joshua Geelen grew 1,661 followers, 23k impressions and 800+ daily notifications in 2 months.
Basically, in the blink of an eye.
I wish I could tell you it was some secret technique. That he grinded for 100+ hours a week, breathing and sleeping Twitter. That he paid $1,661 for 23k retweets and 800+ dopamine molecules.
Sure, he worked hard. But everyone works pretty darn hard for a long time and doesn't even reach his follower count in a year.
(Basically, me).
So, what did he do?
All he did was show up, tell more stories, then repeat.
Before we begin, I'd like to share a little backstory on myself (storytelling, right?)
I'm Joshua, I've been creating content for:
12+ years now.
And I hate to brag, but I grew multiple accounts to 10k+
You now might be thinking:
"Hey, perhaps this guy knows a thing or two?"
— JOSHUA GEELEN (@thejoshuageelen)
5:42 PM • Dec 30, 2022
In fact, aside from being consistent, there wasn't much else to it. He did not leverage a world-class network. He did not start a SaaS company or publish a best-selling book. He did not come from another network with a pre-existing audience.
He's no Tim Ferriss. He's no Elon Musk. He's another writer, another guy creating on Twitter.
But he utilized one aspect ignored on educational Twitter: stories.
Here's the takeaway: consistent storytelling builds a valuable audience. Not pithy lists.
It's a major component of how he got results from the last post.

So how can you apply this?
Simple. Follow a content strategy emphasizing personality.
Here's a great one to follow. Joshua uses this himself, adapted from Kieran Drew's content schedule:

Want me to break this down? Let me know by replying to this email.
See you soon, internauts.
P.S. If you're enjoying this email and haven't already, say hi by replying! I want to get to know my exclusive tribe :)