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- The Secret Ingredient to Your First 10K/Month
The Secret Ingredient to Your First 10K/Month
According to Kieran Drew, this set him apart from his friends.

Hey amorteurs,
I figured out I may not be as god-awful as a storyteller as I thought.
As I mentioned in my life-changing article on timing, I've been experimenting with when instead of what or how. This includes newsletter writing.
When I don't have time to write practical, analytical pieces in the morning, all is not lost: I realized I can write short, silly stories during the creative rebound period.
So here we are! Do you find yourself more creative in the evenings? If so, DM me @amorwriter on Twitter (idk if Beehiiv lets you respond to emails).
Let's get started.
Free Kieran Drew Digital Freedom Course!?
This morning, I was brushing my teeth when I decided to finally get down to that free Kieran Drew business video course that Twitter exploded over the other day.
I took his copywriting course and found it to be extraordinarily high quality and practical — so much so that I'd wager it was more valuable than many hundred-dollar courses out there.
So I had high expectations and wasn't disappointed. I also had no time. Or I had time until I bargained it away to the procrastination monkey for more Vbux.
But this morning, after figuring out my best time to listen to audiobooks/courses is one hour after waking, I pulled it up and gave it a shot.
And out I walked with a fantastic nugget of wisdom.
Twitter Inconsistency
See, I've been inconsistent in growing my Twitter. I'm sure many of you can relate. You're in the top 10% of creators if you can't, according to a random number I pulled from my brain.
Essentially, you're an elite creator, so it's only a matter of time.
But there's another pervasive issue. Many speak of consistency as the holy grail of digital growth, and that is true.
Without consistency, you stunt your own growth. It's what's happening to me right now.
But there's another hidden, equally important dimension: focus.
Focus: The Elusive Ingredient
You see, even when I was consistent, I was spreading my attention too far and limiting my progress. Not only that, it made it more difficult to sustain since my energies were scattered.
It seemed that, even when you were consistent, growth was so slow it was discouraging.
And with everyone telling you to diversify your portfolio, it becomes even harder.
The plethora of options makes it a never-ending sampling game. I tried my hand at online writing, Fiverr, copywriting, etc.
Even within audience building, there are a million and one niches to pursue...
It's overwhelming. Kieran Drew's tip that set him apart from his friends who continued struggling slowly and endlessly?
The Simple Shift to Focus for Digital Freedom
One channel. One offer. One avatar.
No, we're not talking about the blue people. This idea originates from Alex Hormozi, the grand slam king of offers.
The essence is: if you're below 10k a month, remember: One channel. One offer. One avatar.
The Focused Creator
Focusing on only one makes the journey sustainable, simpler, and more successful.
It's our instinct to do when things are not progressing fast enough, to diversify. But this is exactly what keeps us stuck.
According to Kieran, it is conceivable to make 10k a month in generally any niche.
The catch is you have to be obsessed with it.
How will I be applying this to my account? I'm going to start reflecting upon my overarching obsession and core values and seek to become an authority instead of building another token audience-building account peddling audience-building courses.
Are you obsessed? Or are you spread too thin?
See you tomorrow, internauts.
P.S. If you like this newsletter and want to start your own (as long as you have the time and it aligns with your specific strengths) then click the link below to create your own Beehiiv today:
Thread of the Day:
Master copywriting and you can sell (just about) anything.
Unfortunately, most people don't know how or where to start.
These 8 frameworks that will teach you more about copywriting than a four-year degree:
— Jon Brosio (@jonbrosio)
2:00 PM • Aug 12, 2022